Mortgage Brokers Co.

Brand and Visual Identity | Website Design

Mortgage Brokers Co. aims to provide personalised, knowledgeable and lifelong financial advice to their customers.

I developed the brand’s identity around a timeless look to give the appearance of a well-established, professional and trustworthy business, but utilised a bright colour palette to appeal to their younger target demographic, particularly first home buyers and young families.

Website Design

As a startup business, Mortgage Brokers Co.’s website required a simple design that clearly displayed their services, and represented the company’s values on providing personalised service, professionalism, and quality. The design process involved creating low fidelity wireframes to map out the information architecture and to ensure any gaps were closed before moving onto designing a high-fidelity interactive prototype that could be delivered to the web developer.